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An Under-Served Market: Sports Nutrition for Healthy Aging

It’s well-known that lifestyle choices like following an anti-aging diet, maintaining a healthy weight, exercising regularly and minimizing stress are helping to extend life expectancy.[1] As health and longevity continue to improve, more older adults are taking an active role in maintaining fitness. These ‘active lifestylers’ range from casual gym-goers to participants in competitive events Continue reading…

New Study With Wellmune® Further Supports the Ingredient’s Ability to Strengthen the Immune System in a Food or Beverage Application

The study also further validates the capacity of Wellmune baker’s yeast beta glucan to support the immune health of athletes. A newly published study in the Journal of Dietary Supplements confirms that the consumption of foods and beverages with Wellmune®, a natural immune health ingredient, is a promising strategy for reducing the severity and impact Continue reading…

Innovation Opportunities In Functional Beverages

Consumers have evolved their approach to achieving health and wellness goals by turning to functional foods and beverages that can deliver specific health benefits. In fact, 55% of consumers think that food or drinks can have the same or better health benefits as prescription medications.[1] Specifically,consumers are seeking immune health benefits from their functional beverages. Continue reading…

New Sports Drink with Wellmune Supports Immune Health and Athletic Endurance

Optimum Nutrition (ON), a leading sports nutrition manufacturer based in the U.S., launched Gold Standard BCAA Train + Recover, a new line of intra-workout drink mixes. The line is formulated with 250 mg of Wellmune®, a natural ingredient clinically proven to help strengthen the immune system. “This product is the new Gold Standard for Intra-Workout support,” Continue reading…

First Dairy Products with Wellmune Launched in China

New Hope Dairy Introduces Two Children’s RTD Milk Beverages New Hope Dairy Holding Co., Ltd, a leading milk manufacturer in China, has launched two new ready-to-drink, dairy-based milk beverages featuring essential nutrients and Wellmune®. The first of its kind in China, the beverages help parents support children’s energy and brain development while providing clinically proven Continue reading…

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