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[Infographic] Opportunities for Well-being Start with Immune Health

Achieving holistic wellness begins with the immune system– our body’s defense against illness. Consumers understand this, and are increasingly turning to nutrition and healthy lifestyle products to support their immune health. According to new global research, nearly two thirds (63%) chose immune system support, ahead of bone and joint health, digestive health, improved energy, and Continue reading…

Research Shows Growth Opportunities in Immune Health Market

Percentage of consumers around the world who say they are not at all worried about their health.[1] For manufacturers and brands, the immune health market is rich with opportunities for innovation. Products that speak to consumers’ almost universal desire to maintain their health are important for both manufacturers and for the consumer. With health being Continue reading…

An Under-Served Market: Sports Nutrition for Healthy Aging

It’s well-known that lifestyle choices like following an anti-aging diet, maintaining a healthy weight, exercising regularly and minimizing stress are helping to extend life expectancy.[1] As health and longevity continue to improve, more older adults are taking an active role in maintaining fitness. These ‘active lifestylers’ range from casual gym-goers to participants in competitive events Continue reading…

Four Ways to Create a Successful Supplement

Scrutiny around vitamins and supplements are prevalent in mainstream media. Often, the argument is that people consuming a well-rounded diet don’t need dietary intervention from supplements or that supplements don’t actually work, and, if they do, they can do more harm than good. The challenge here is that, often, what makes the most noise is Continue reading…

The Top Benefits & Formats in Supplements Today

Today’s vitamin and dietary supplement market is thriving because of an increase consumer focus on health and wellness. As proof, the now booming market is valued at $106 billion and is expected to grow 3.1% globally through 2022.[1] Within the category, dietary supplements containing value-added functional ingredients are disrupting the market and offer manufacturers the Continue reading…

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