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In anticipation of his presentation as part of the Preventative Health and Immunity session at Vitafoods Europe in May, Biothera’s Don Cox, Ph.D., senior vice president, Healthcare Group R&D, Biothera, offers 10 tips for evaluating immune health ingredients. For more information on the program visit http://www.vitafoods.eu.com/conference.

Dietary interventions to support immune health are bringing new excitement to the food and beverage industry. Here are 10 factors to consider when evaluating immune health ingredients:

  1. Ingredient safety: Ensure that the ingredient has safety data published in a peer-reviewed toxicology journal and reviewed by EFSA (EU), the US FDA and/or other leading regulatory agencies. Request and review the government’s regulatory letters.
  2. Mechanism of action: Studies should be conducted in a manner that demonstrates the mechanism of action as measured by its effect on the innate or acquired immune system. Independent, peer-reviewed, published research is best.
  3. Method of boosting: Some immune boosters provide temporary stimulation and create an artificial and unnatural state that may damage the body if taken too long. Others safely boost the body’s natural immune mechanisms to respond to a challenge, maintain immune system balance and can be taken year-round.
  4. Quality and quantity of the clinical research: Look for multiple peer-reviewed, published, high quality studies with consistent outcomes. Peer-reviewed, double-blinded, placebo-controlled clinical studies are the gold standard.
  5. Research source: Examine whether the research was conducted with the specific ingredient or borrowed from other products. Borrowed science is junk science. The specific biological strain or chemical structure matters.
  6. Study design: Design is important to eliminate unintentional bias. Understand and weigh the merits of single blind, open label, double blind, and crossover study designs. While all are valid designs, double-blind studies and crossover design eliminate data variations owing to the physical make up of each treatment group.
  7. Outcomes employed: The major forms of outcomes of scientific and regulatory interest are biomarker outcomes and physical health outcomes. Many outcomes can be misinterpreted or are surrogates for the clinical endpoint. Outcomes in human clinical studies must have a demonstrable positive benefit for humans.  Outcome selection is not always clear cut.
  8. Ingredient characterization: The health benefit activity must be attributed to known component(s) with well defined molecular structure.  Characterization allows for measurement and standardization required for establishing serving recommendations, consistency in manufacturing and stability and shelf-life testing. Identifying the active component is necessary for determining the desired health effect; it also provides confidence that the efficacy or stability is the same from batch to batch.
  9. Serving size determination: Ensure that the ingredient’s dose-response data supports the recommended daily serving. A demonstration of dose response is the best indicator of optimum or effective serving.
  10. Formulation characteristics: No matter how safe or effective the ingredient, it is essential that it can be formulated into foods and beverages so that the ingredient doesn’t break down and lose its potency if exposed to heat, pH or pressure required in the manufacturing process.  It is critical that appropriate analytical methods be available to quantify the amount of the ingredient present in the food or beverage after processing and at the end of the projected shelf life of the product.

 

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EAGAN, MN – October 22, 2012 – Wellmune WGP®, the clinically proven natural immune health ingredient from Biothera, is now available in a specially formulated beverage in Singapore called Take5ive Energy + Immunity Shot.

Take5ive Energy + Immunity Shot is a product of Avenza Pte Ltd. and works to increase energy and minimize the effects of stress, fatigue and tiredness that can weaken the immune system.

Energy shots are one of the growing categories of functional beverages and immune health is a sought-after benefit in functional foods and beverages. An estimated 57% of functional beverage buyers are seeking to “maintain a strong immune system,” Mintel International Group Ltd. noted in a recent research report.

Take5ive Energy + Immunity Shot is available in a choice of Mixed Berry and Citrus flavor. The 60-milliliter shot has no calories, sugar or carbs and includes 100% all-natural caffeine, Niacin, Folic Acid and vitamins B6 and B12. Designed for on-the-go convenience, the non-carbonated beverage does not require refrigeration.

“We specially formulated Take5ive Energy + Immunity for people who are stressed and over-worked to help them increase energy,” said Cathryn Chun, brand manager, Avenza Pte Ltd. “We were impressed by the breadth of research among high-stress populations using WelImune WGP. Wellmune time and again was found to help improve mental clarity, focus and concentration.”

“Consumers can enjoy this beverage shot with confidence in its ability to deliver real immune health benefits,” said Richard Mueller, president and CEO, Biothera. “In clinical research Wellmune protected firefighters, medical students and marathon runners from stress-related health challenges. Now consumers can ‘take five’ to take care of their immune health.”

Take5ive Energy + Immunity Shot joins a wide range of innovative food, beverage and supplement products with Wellmune WGP that are available in more than 50 countries around the world.

A half-bottle is the recommended serving size for normal energy and cognitive function; a full bottle provides maximum benefits.

About Wellmune WGP®
Wellmune WGP is a proprietary baker’s yeast beta 1,3/1,6 glucan that is clinically proven to prime key immune cells that keep the body healthy. This natural food, beverage and supplement ingredient has regulatory approval around the world, including GRAS status in the U.S. and novel foods approval in Europe and China. It is also patented, Kosher, Halal, non-allergenic and GMO-free. In addition to receiving an IFT Innovation Award, Wellmune has received a SupplySide West Scientific Excellence Award and a Frost & Sullivan Excellence in Research Award. Wellmune WGP is a product of Biothera, a U.S. biotechnology company dedicated to improving immune health.

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Contact:
David Walsh
VP Communications
Biothera, the Immune Health Company
651-256-4606 (direct)
651-675-0300 (main)
dwalsh@biothera.com

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EAGAN, Minn., September 19, 2012 – Wellmune WGP®, the immune health ingredient from Biothera, is now available for the first time in a beverage product in the European Union. This latest innovation in functional beverages with Wellmune WGP follows the 2011 European Food Safety Authority (EFSA) Panel on Dietetic Products, Nutrition and Allergies positive scientific opinion on Wellmune WGP® as a novel food.

A new line of Alibi Pretox functional beverages from Solution Sciences Ltd. of London, will include Wellmune for immune support, along with Vitamin K for bone and heart health. The Alibi Pretox beverages are sparkling health drinks that support a proactive approach to daily health by preparing and protecting the body with enhanced levels of nutrition.

“Wellmune’s everyday immune support benefits align well with Alibi’s focus on supporting the body’s natural ability to stay well,” said Richard Mueller, CEO, Biothera. “This product is a great example of innovation in the functional beverage category using ingredients backed by sound science.”

Wellmune WGP is clinically proven to safely prime the immune system to keep the body healthy. Numerous peer-reviewed studies demonstrate that Wellmune WGP mobilizes billions of innate immune cells that are part of the body’s natural defenses without over stimulating the immune system.

Wellmune WGP is the only yeast-derived beta glucan to receive the novel food designation and be permitted for use in foods, beverages and supplements in Europe.

About Wellmune WGP®

Wellmune WGP is a natural beta 1,3/1,6 gluco polysaccharide that is clinically proven to prime key immune cells that keep the body healthy. This unique food, beverage and supplement ingredient has regulatory approval around the world, including GRAS status in the U.S. and novel foods approval in Europe and China.  It is also patented, Kosher, Halal, non-allergenic and GMO-free. In addition to receiving an IFT Innovation Award, Wellmune has received a SupplySide West Scientific Excellence Award and a Frost & Sullivan Excellence in Research Award. Wellmune WGP is a product of Biothera, a U.S. biotechnology company dedicated to improving immune health.

 Contact:
David Walsh
VP Communications
Biothera, the Immune Health Company
651-256-4606 (direct)
651-675-0300 (main)
dwalsh@biothera.com

 

 

 

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EAGAN, Minn., August 9, 2012 – Wellmune WGP®, the immune health ingredient from Biothera, continues to expand its availability in Thailand with the addition of a new dietary supplement distributed by Aim Star Network, a leading multi-level marketing company focused on dietary supplements, cosmetics and personal care products. Multi Pro is a protein-based dietary supplement suitable for all ages.

Wellmune WGP is clinically proven to safely prime the immune system to keep the body healthy.  Numerous peer-reviewed studies demonstrate that Wellmune WGP mobilizes billions of innate immune cells that are part of the body’s natural defenses without over stimulating the immune system.

“We’re always looking to bring innovative ingredients that could deliver high value to our consumers,” said Labha Watcharasriroj, founder, Aim Star Network, noting that there are more than 1 million representatives and members of the Aim Star Network. “The science behind Wellmune WGP will get everyone talking.”

“Multi Pro offers the convenience of daily immune support to promote overall health and well being,” said Rich Mueller, president and CEO, Biothera. “Aim Star Business Owners can recommend Multi Pro with confidence, knowing that they are offering a product with clinically proven immune health benefits.”

In addition to containing Wellmune WGP, the combination powder dietary supplement has whey protein isolate, isolated soy protein, milk protein hydrolysate, branch chain amino acid, fish hydrolyzed collagen and creatine monohydrate.

About Wellmune WGP®

Wellmune WGP is a natural beta 1,3/1,6 gluco polysaccharide that is clinically proven to prime key immune cells that keep the body healthy. This unique food, beverage and supplement ingredient has regulatory approval around the world, including GRAS status in the U.S. and novel foods approval in Europe and China.  It is also patented, Kosher, Halal, non-allergenic and GMO-free. In addition to receiving an IFT Innovation Award, Wellmune has received a SupplySide West Scientific Excellence Award and a Frost & Sullivan Excellence in Research Award. Wellmune WGP is a product of Biothera, a U.S. biotechnology company dedicated to improving immune health.

Contact:
David Walsh
VP Communications
Biothera, the Immune Health Company
651-256-4606 (direct)
651-675-0300(main)
dwalsh@biothera.com

 

 

 

 

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EAGAN, MN –June 20, 2012 – One of Canada’s largest food store chains has introduced a line of artisan breads with Wellmune WGP®, the clinically proven, natural immune health ingredient from Biothera.

Metro, Inc.’s new Life Smart Irresistibles is a line of approximately 20 new products for people with healthy lifestyles. The artisan breads with Wellmune WGP are part of Life Smart’s Immuno Smart category of baked goods. The loaves, which are sold in the chain’s Metro and Metro Plus supermarkets in Quebec and Ontario, are available in a choice of Whole Clove Garlic Petite Artisan Loaf or Sunflower Harvest Petite Artisan Loaf.

Wellmune WGP is clinically proven to safely prime the immune system to keep the body healthy. Numerous peer-reviewed studies demonstrate that Wellmune WGP mobilizes billions of innate immune cells that are part of the body’s natural defenses without over stimulating the immune system.

“Bread is an ideal food to ensure that everyone in the family can easily enjoy the daily immune health benefits of Wellmune WGP,” said Rich Mueller, president and CEO, Biothera. “We are thrilled to be a part of Metro’s Life Smart Irresistibles product family and assist in Metro’s efforts to support the health and wellness of its customers through value-added functional food products.”

“The introduction of Immuno Smart artisanal breads with Wellmune WGP brings new excitement to the bread category in Canada and is a great example of Metro’s commitment to innovation in bringing healthy, great-tasting products to customers,” said Christine Infilise, RN, Business Development, Manager, Quadra Ingredients. “The science behind Wellmune WGP made it a natural fit for Metro’s Life Smart Irresistibles line.”

Immuno Smart bread joins a wide range of innovative food and beverage products with Wellmune WGP that are available in more than 30 countries around the world.

About Wellmune WGP®
Wellmune WGP is a natural beta 1,3/1,6 gluco polysaccharide that is clinically proven to prime key immune cells that keep the body healthy. This unique food, beverage and supplement ingredient has regulatory approval around the world, including GRAS status in the U.S. and novel foods approval in Europe and China.  It is also patented, Kosher, Halal, non-allergenic and GMO-free. In addition to receiving an IFT Innovation Award, Wellmune has received a SupplySide West Scientific Excellence Award and a Frost & Sullivan Excellence in Research Award. Wellmune WGP is a product of Biothera, a U.S. biotechnology company dedicated to improving immune health.

###

Contact:
David Walsh
VP Communications
Biothera, the Immune Health Company
651-256-4606 (direct)
651-675-0300 (main)

dwalsh@biothera.com

 

 

 

 

 

 

 

 

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Biothera perspective on how manufacturers are approaching the immune health category

Elaine Watson of Nutraingredients-USA.com caught up with Rich Mueller, Biothera healthcare group president, to discuss the challenges manufacturers face to support immune health claims. Mueller noted that using vitamins and minerals is not enough and that it takes ingredients based on numerous clinical studies demonstrating the direct correlation between a specific ingredient strain and the immune health benefit. The story also included mention of Praeventia Cookies with Wellmune WGP from Biothera now available at 500 Walmart stores.  Biothera” ‘Using vitamins and minerals alone to support immune claims is not enough’

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HealthyshotEAGAN, MN — April 20, 2011 — Hormel Health Labs, a division of Diamond Crystal Brandshas expanded its line of HealthyShot® Wellness Products to include several powdered beverages containing Wellmune WGP®, the natural immune health ingredient from Biothera.

The products combine the convenience of powdered beverages and the clinically proven immune support of Wellmune WGP.  Available in three flavors: Lemonade, Pomegranate-Cherry and Raspberry- Green Tea, they are convenient, great tasting and provide a strong immune system message. [...]