EAGAN, MN – March 3, 2014 – Wellmune WGP®, the natural immune booster from Biothera, is a key ingredient in a reinvented immune health supplement from Twinlab, a leading North American supplement manufacturer and marketer. Twinlab Immunity Booster™ is launching during Natural Products Expo West March 7-9 in Anaheim and will be available nationally through health and natural foods stores and online through the Twinlab website.
Wellmune is a beta 1,3/1,6 glucan derived from a proprietary strain of baker’s yeast. Nine human clinical studies consistently demonstrate the ability of Wellmune to safely boost key immune cells that help keep the body healthy. Research shows that high intensity exercise may temporarily weaken the immune system and over time may derail training programs and performance gains.
Wellmune is clinically tested to boost the immune system to help keep the body healthy. Published, peer-reviewed studies demonstrate that Wellmune mobilizes billions of innate immune cells that are part of the body’s natural defenses.
“We set out to develop a more robust, clinically relevant immune health supplement to meet growing consumer demand for immune support,” said Gene Bruno, MS, MHS, Director of Category Management, Twinlab Corp. “Wellmune is the ‘hero ingredient,’ given its deep portfolio of peer-reviewed, published human clinical research demonstrating efficacy for everyday immune support and upper respiratory health.”
“Twinlab Immunity Booster containing Wellmune is an exciting new option for consumers seeking an effective way to help stay well,” said Richard G. Mueller, CEO, Biothera. “Launch during the Spring season is timely. It’s a good reminder that immune support is an everyday need year round, and not just seasonal.”
Twinlab Immunity Booster is available in a 90-capsule bottle. Three capsules daily will deliver the clinically tested serving of 250 mg of Wellmune. The suggested retail price is $29.99.
Wellmune is currently in food, beverages and supplements in more than 60 countries around the world.
Twinlab Corporation is a leading manufacturer and marketer of high quality, science-based, nutritional supplements and sports nutrition products. Since 1968, the Twinlab brand has manufactured and marketed nutritional supplements in both the vitamin and sports nutrition categories. In addition to its namesake brand, Twinlab Corporation also manufactures and sells other well-known category leaders including the Metabolife® line of diet and energy products; Fuel® line of sports supplement products; Alvita® teas, established in 1922 as a single-herb tea line; Trigosamine® joint support products as well other health and wellness brands. Twinlab’s manufacturing facility in American Fork, Utah is an NSF GMP registered facility. Twinlab also runs a scientific and regulatory facility in Grand Rapids, Michigan; and has its corporate headquarters in New York, NY. Visit www.twinlab.com for more information.
About Wellmune WGP®
Wellmune WGP is a proprietary baker’s yeast beta 1,3/1,6 glucan that is clinically shown to prime key immune cells that keep the body healthy. This natural food, beverage and supplement ingredient has regulatory approval around the world, including GRAS status in the U.S. and novel foods approval in Europe and China. It is also patented, Kosher, Halal, non-allergenic and GMO-free. Wellmune is the 2013 recipient of the NBT Award for Outstanding Application in Health Management. It has also received an IFT Innovation Award, a SupplySide West Scientific Excellence Award and a Frost & Sullivan Excellence in Research Award. Wellmune WGP is a product of Biothera, a U.S. biotechnology company dedicated to improving immune health.
Biothera Media Contact:
Biothera, the Immune Health Company
Twinlab Media Contact: